MAIN ST. Fort Worth Arts Festival Names Media Liaison

19 Feb 2008

by: DFWII

MAIN ST. Fort Worth Arts Festival Names Media Liaison

Fort Worth, Texas--MAIN ST. Fort Worth Arts Festival (MAIN ST.), presented by Coors Light and produced by Downtown Fort Worth Initiatives, Inc., has retained North Texas publicist Diane Wolfe to represent downtown’s main event in 2008.

Wolfe will handle media liaison duties for the festival, a catalyst for revitalization of the central business district where she began her career as a Star-Telegram news clerk in the 1980s. She parlayed that assignment and another as a reporter at the Austin American-Statesman into a public relations career that began on the Fort Worth Convention & Visitors Bureau’s award-winning destination marketing team.

Wolfe then served under the tutelage of hotel and hospitality marketing guru Paul Lazzaro before going solo in 1994. She has since represented Trinity Habitat for Humanity, the Fort Worth Transportation Authority, and the Fort Worth Business Assistance Center, among other clients.

For news on MAIN ST., contact Diane Wolfe at dianewolfepr@sbcglobal.net, or call her at metro (817)577-1779.

MAIN ST. Fort Worth Arts Festival celebrates its 23^rd year in 2008 and is presented by Coors Light. The event is produced by Downtown Fort Worth Initiatives, Inc. (DFWII), a 501 (c) 3 organization formed in 1988 to complement the work of Downtown Fort Worth, Inc. and the Public Improvement District by provide a funding pathway for charitable, educational and public-purpose activities, such as community festivals, residential development and park management. DFWII produces MAIN ST. Fort Worth Arts Festival and the Parade of Lights, which includes lighting ceremonies for the city’s Christmas tree. These events have an economic impact of more than $19 million annually and attract more than 500,000 visitors to downtown Fort Worth each year.